Approval date 06.06.2014
The textbook is designed to provide a solid foundation of economic understanding for use in managerial decision making. It focuses on the use of managerial economics tools and techniques in specific decision making settings.
Managerial Economics is organized into 15 chapter that give the reader a thorough grounding in various key aspects of the subject: Market structures, Demand and Supply, Production, Cost Analysis, Pricing Practices, Decision Making under Uncertainty. Managerial Economics is textbook for students as well as for a wider interdisciplinary audience.